#visual-strategy

This topic hub collects our latest reporting and commentary on visual-strategy. Use it to follow new developments, revisit older angles, and jump between related market stories from one archive.

• King's Candy Crush art rules tighten player spend amid rising UA costs

  23 Sep, 2026

  King's strict visual guidelines for Candy Crush drive higher monetisation while exposing iGaming operators to creative fatigue risks.