#mobile-ads
This topic hub collects our latest reporting and commentary on mobile-ads. Use it to follow new developments, revisit older angles, and jump between related market stories from one archive.
Articles in this hub
1
Latest coverage
AppLovin ad spend 2026 surges 60% to $20bn, reshaping mobile gaming revenue
-
AppLovin ad spend 2026 surges 60% to $20bn, reshaping mobile gaming revenue
AppLovin ad spend 2026 was announced on September 21, 2026 at the All-In Summit. This dilution reduces CPMs and fuels user complaints about irrelevant ads.